Hurra.com

What is hurra.com

hurra.com is a digital marketing agency and partner that helps companies improve their marketing performance. Founded in 1999 and with headquarters in Stuttgart, Germany, the company works with leading brands to achieve their business goals. The core purpose of hurra.com is to make marketing measurable and efficient. They do this by combining the skills of digital marketing experts with their own innovative marketing technology. Their main function is to analyze marketing data, create clear strategies, and manage campaigns across different channels to get the best results. They focus on using real data and clear insights to make smart marketing decisions for their clients.

hurra.com Features

As a marketing partner, hurra.com provides a range of services and technologies to improve marketing efforts:

• Custom Attribution Modeling: They build models that track every customer touchpoint across all channels. This helps businesses understand which marketing activities are most effective and how to best spend their budget.
• AI-Powered Automation: hurra.com uses artificial intelligence to automate routine marketing tasks. This saves time for marketing teams, allowing them to focus on strategy and growth.
• Predictive Analytics: The agency uses data to predict future trends and customer behavior. This allows businesses to be proactive with their campaigns and stay ahead of competitors.
• Search Engine Advertising (SEA): They manage paid advertising campaigns on search engines like Google and Bing. Their service includes strategy, implementation, and continuous optimization to increase conversions and revenue.
• Search Engine Optimization (SEO): hurra.com offers SEO services to improve a website's organic ranking. They focus on creating synergies between SEO and SEA for maximum impact.
• Programmatic Advertising: They help clients with automated buying of digital advertising space, ensuring ads reach the right audience at the right time.
• Proprietary Analytics Tools: Clients get access to in-house developed tools like OwaPro™, which provides detailed evaluation of all online marketing activities and helps in making data-backed decisions.

hurra.com Pricing Plans

hurra.com does not offer standard pricing plans with fixed costs. As a digital marketing partner, their pricing is customized based on the specific needs of each client. The cost depends on the scope of services required, the size of the marketing budget to be managed, and the complexity of the business goals. They typically create a tailored proposal after an initial consultation to understand the client's challenges and objectives. This model is suitable for medium to large enterprises that require a dedicated team and a custom strategy.

hurra.com Free Plan

hurra.com does not have a free plan in the traditional sense of a software tool. However, they offer a no-obligation strategy session with one of their senior experts. During this free consultation, potential clients can discuss their marketing challenges, goals, and performance issues. The hurra.com team provides initial thoughts and explains how they can help. This session is the first step to understanding if a partnership is a good fit, without any cost or commitment.

How to use hurra.com

Working with hurra.com is a partnership process. Here are the typical steps to get started and achieve results:

1. Schedule a Strategy Session: The first step is to contact hurra.com and schedule a free consultation to discuss your business goals and current marketing problems.
2. Receive a Custom Proposal: After the initial meeting, the hurra.com team will analyze your situation and develop a custom marketing strategy and proposal that outlines the services, goals, and costs.
3. Onboarding and Integration: Once you agree to the proposal, the team begins the onboarding process. They will integrate their tools with your existing systems and gain access to necessary data.
4. Campaign Execution and Management: The experts at hurra.com will start implementing the strategy. This includes managing your SEA campaigns, optimizing your SEO, and running programmatic ads.
5. Performance Tracking and Reporting: Using their technology, they provide regular reports and clear insights into campaign performance. You can see exactly how your marketing budget is performing.
6. Continuous Optimization: The team constantly analyzes the data and optimizes campaigns to improve results, ensuring your marketing delivers measurable growth over time.

Pros and Cons of hurra.com

Pros:

• Expert Team: You work directly with experienced marketing professionals who understand different industries.
• Data-Driven Results: Strong focus on analytics, attribution, and achieving measurable outcomes.
• Proprietary Technology: Access to unique tools like OwaPro™ provides deeper insights than standard analytics platforms.
• Holistic Approach: They combine multiple services like SEO, SEA, and programmatic advertising for a complete marketing strategy.
• Proven Success: Many case studies show significant improvements in conversions, revenue, and traffic for their clients.

Cons:

• Custom Pricing: The lack of transparent pricing can make it difficult for smaller businesses to estimate the cost.
• Not a DIY Tool: It is a managed service, which means you have less hands-on control compared to using a self-service software.
• Focus on Larger Companies: Their client portfolio suggests they are best suited for established brands and enterprises, not small startups.

hurra.com integrations

hurra.com, as a marketing agency, does not offer direct, self-service integrations like a SaaS product. Instead, their team integrates their systems and strategies with a client's existing technology stack as part of their managed service. Common integrations include:

• Google Marketing Platform: Connecting with Google Analytics, Google Ads, and Google Tag Manager for comprehensive tracking and campaign management.
• Social Media Ads Platforms: Integrating with Meta Ads (Facebook & Instagram), LinkedIn Ads, and other social platforms.
• CRM Systems: Connecting with customer relationship management systems like Salesforce or HubSpot to align marketing efforts with sales data.
• E-commerce Platforms: Working with platforms such as Shopify, Magento, and BigCommerce to track sales and optimize shopping campaigns.
• Business Intelligence (BI) Tools: Feeding data into BI tools like Tableau or Power BI for advanced custom reporting.

hurra.com Alternatives

Here are some alternatives to hurra.com for data-driven digital marketing services:

1. Dept Agency: A global digital agency that combines creativity, technology, and data to create integrated marketing campaigns. They are known for their broad service offering, from branding to performance marketing.
2. Merkle: A large, global agency that specializes in data-driven customer experience management (CXM). They are a good alternative for large enterprises looking for deep data science and analytics capabilities.
3. Brainlab: A German digital marketing agency with a strong focus on technology and performance marketing. They are a strong competitor in the DACH region, offering similar data-centric services.
4. Croud: A global digital marketing agency that uses a network of on-demand specialists. This model offers flexibility and access to a wide range of expertise, which can be a good alternative for businesses with diverse needs.

hurra.com API

hurra.com does not offer a public API for its proprietary marketing intelligence tools. Their technology, such as OwaPro™, is used internally by their team of experts to manage and analyze client campaigns. The value they provide is a managed service, where they handle all the technical aspects of data integration and analysis. Clients receive insights and results through reports and dashboards created by the hurra.com team, not by accessing an API directly.

hurra.com Affiliate program

There is no information available about a public affiliate program for hurra.com. Digital marketing agencies of this scale typically grow through direct sales, client referrals, and strategic partnerships rather than a traditional affiliate model. If you are interested in partnering with hurra.com or referring a client, it is best to contact their business development or partnership team directly through their official website to discuss potential collaboration opportunities.